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Business / Archive
21 September, 2009 11:15:33 | in General
Andean Synergy
By
Diego de la Torre
President of the Global Pact in Peru
Carl Jung, the famous Swiss psychoanalyst, authored a study which concluded that the American collective subconscious, despite its predominantly white demographics, was actually highly influenced by the “red-skin” component. For example, North American representations of heroes, who possess a keen competitive spirit, are Indian and not European in origin. If we study the legends and rites of different American Indian cultures, we find impressive similarities with Superman, Capitan America and the competitive edge of US businesses and athletes.
I asked her to explain this situation a bit more and she spoke several phrases in Quechua that her mother often repeated. These phrases have been transmitted orally for generations. The phrases are:
1.- Allinta Ruay: This refers to having a good attitude and working with passion and dedication.
4.- Allinta Causay: Live in harmony and avoid involvement with dishonest acts.
5.- Allinta Llancasun Cusispa Allin Canapaj: If we all work happily, we will all be fine.
Diego de la Torre
President of the Global Pact in Peru
Carl Jung, the famous Swiss psychoanalyst, authored a study which concluded that the American collective subconscious, despite its predominantly white demographics, was actually highly influenced by the “red-skin” component. For example, North American representations of heroes, who possess a keen competitive spirit, are Indian and not European in origin. If we study the legends and rites of different American Indian cultures, we find impressive similarities with Superman, Capitan America and the competitive edge of US businesses and athletes. If this is the case in Anglo-Saxon America, just imagine the influence that Andean culture has had, both overtly and latently, in the Peruvian subconscious. Spanish chroniclers of the conquest have provided eloquent testimony to the greatness of the Inca Empire, particularly in terms of its work ethic, emphasis on mutual help and organizational capacity.
Inca society developed a vigorous surplus economy and a truly surprising social security system while 16th century Europe continued to suffer from profound socio-cultural asymmetries and endemic poverty. Five hundred years of interaction between the Andean and Western worlds has enriched both cultures, despite difficult processes not unlike those seen during the eight hundred years that the Arab world influenced the course of Spanish history.
Another enriching process involving two cultures took place during the Meiji Revolution in Japan in the 19th century, which allowed it to adopt western scientific and political systems without sacrificing the country’s cultural identity. Consequently, Japan achieved super-power status in a matter of decades.
Today, there are numerous examples in Peru of the harmonious intersection between the Andean world and modernity. Recently, I witnessed how a Peruvian professional from an Andean background assumed the highly difficult task of leading a team that achieved extraordinary results despite very adverse circumstances. While speaking with her about the origin of her philosophy of life and her work ethic, she revealed that she had learned everything from her family at a very early age in a small town in the Peruvian Andes.
I asked her to explain this situation a bit more and she spoke several phrases in Quechua that her mother often repeated. These phrases have been transmitted orally for generations. The phrases are:
1.- Allinta Ruay: This refers to having a good attitude and working with passion and dedication.
2.- Allinta Munay: Love yourself and this will lead you to seek the common good.
3.- Allinta Yachay: Study things well, acquire knowledge, and copy the positive actions of others. 4.- Allinta Causay: Live in harmony and avoid involvement with dishonest acts.
5.- Allinta Llancasun Cusispa Allin Canapaj: If we all work happily, we will all be fine.
This constitutes simple, profound and ancient wisdom that we must retrieve from our collective subconscious. We must happily embrace the tools of modernity and ensure that the Peruvian civilization is restored to the position of leadership that it once held.
2 Comments
# Rodney says :
23 September, 2009 [ 06:34 ]
23 September, 2009 [ 10:07 ]
# Rodney says :
23 September, 2009 [ 06:34 ]
Great article and a profound life lesson for everyone.# Eugenio Chang-Rodriguez says :
23 September, 2009 [ 10:07 ]
This is an excellent article. It complements the recent BBC video on Caral and the Amerindian contributions to world civilization. The percentage of Amerindians that do not tolerate alcohol is similar to people of the yellow race. Congratulations to Diego De la Torre de la Piedra for his new article.
Eugenio Chang-Rodriguez
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