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Latest News in Peru / Archive
Food | 25 June, 2009 [ 15:45 ]
Peru's Pisco Sour included in "Elle" magazine ranking
LivinginPeru.com
Isabel Guerra
Peruvian cocktail Pisco Sour has been included in an exclusive products’ list published by the Taiwanese edition of fashion magazine Elle.
Pisco sour, made of Peruvian pisco (grape liquor) combined with lime juice, egg whites and sugar, ranks 18th in a 30-item list of products that are “in” fashion, a list that also includes Givenchy cosmetics, Versace and Gucci accessories, as well as the Prada smartphone.
"This ranking shows that our flagship product is well positioned in premium segments, characterized by their high purchasing power," said José Luis Chicoma, Peru’s Export and Tourism Promotion Board (PromPerú) official.
"Our pisco sour is now regarded as a sophisticated and cosmopolitan cocktail," he added.
Have other topics you'd like to see in our news section? If you or someone you know would like to contribute a news article to Living in Peru, whether it's translated or based on a personal investigation, send it to editor@livinginperu.com
Isabel Guerra
Peruvian cocktail Pisco Sour has been included in an exclusive products’ list published by the Taiwanese edition of fashion magazine Elle. Pisco sour, made of Peruvian pisco (grape liquor) combined with lime juice, egg whites and sugar, ranks 18th in a 30-item list of products that are “in” fashion, a list that also includes Givenchy cosmetics, Versace and Gucci accessories, as well as the Prada smartphone.
"This ranking shows that our flagship product is well positioned in premium segments, characterized by their high purchasing power," said José Luis Chicoma, Peru’s Export and Tourism Promotion Board (PromPerú) official.
"Our pisco sour is now regarded as a sophisticated and cosmopolitan cocktail," he added.
Have other topics you'd like to see in our news section? If you or someone you know would like to contribute a news article to Living in Peru, whether it's translated or based on a personal investigation, send it to editor@livinginperu.com
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