Living in Peru : your everyday companion

(LIP-ir) -- Betsson, an international online gambling company, has officially entered the Peruvian market.

With over 900,000 clients and growing, the European giant continues its worldwide expansion and has chosen Peru as its newest market.

Betsson offers a wide range of first-class online gambling products and games in a safe and user-friendly gaming environment.

With complete online gambling games such as online poker, online casino, scratch cards and sports betting, Betsson is the only company of its kind in the country.

According to Global Betting and Gaming Consultants (GBGC), online gambling is supported by tens of millions of players and it is estimated that market sales reach over $15 billion annually.

With thousands of players using it as an extra means of income in Europe alone, poker is one of the fast growing games.

"We examined several markets in South America and decided on Peru. The dizzying growth of the number of homes with internet access and the relatively high number of internet users in combination with the developed gaming culture and our partners capacity were all decisive factors", said Thomas Kalita, general manager of Betsson.

"We've compared Peru's economic and infrastructural growth over the past years with other countries in the region, this has also influenced our decision", said Kalita.

"Peru deserves a fairer and more varied game. If one thinks that 'La U' will win the 'Clasico' over the weekend, then a 5 sol bet can be placed on Betsson."