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Peru’s quinoa sees increase in popularity

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Peru’s quinoa continues to gain momentum around the globe, according to recent export figures.

Peru’s quinoa exports to the U.S. are expected to reach $40 million by the end of the year, according to the Peruvian American Chamber of Commerce of South Florida.

Maricarmen Sega, head of the chamber of commerce, said quinoa exports are expected to further increase next year.

Exports, the chamber said, have been aided by the fact that the UN’s Food and Agriculture Organization has declared 2013 the ‘International Year of Quinoa’.

“Given the rates that we have seen in the first eight months of the year, we estimate that this year will close with $40 million in quinoa exports,” she said.

In 2003, when Peru first began to exports quinoa to the U.S., the country only managed to sell $380 worth of the Andean grain. By the end of 2011 exports had grown to $25 million.

"To promote the consumption of quinoa, is to promote the economic development of Peru’s Andean communities,” Sega said, according to state news agency Andina.

 

Peru’s quinoa exports to the U.S. are expected to reach $40 million by the end of the year, according to the Peruvian American Chamber of Commerce of South Florida.

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