Israel Ruiz Segundo Muelle, one of Peru’s most successful franchises has announced it plans to establish seafood restaurants in Colombia, Chile and Venezuela.
The news was announced by the company’s General Director, Daniel Manrique and printed in Peru’s leading business daily, Gestion.
"Despite the effects of the global financial crisis in foreign markets, we have plans and the interest in entering three South American markets in 2009," said Manrique.
Company representatives said they would have the results of feasibility studies by May.
Segundo Muelle currently has two restaurants in Mexico City (Santa Fe, Polanco) as well as establishments in Panama and Ecuador (Quito).
It was reported that the franchise’s plans to open a restaurant in Miami, Florida have been postponed because of the economic crisis taking place in the U.S.
On the other hand, Manrique said three more restaurants would be opening in Lima.
These are to be located in the districts of San Miguel and Pueblo Libre as well as in the province of Callao.
"The minimum investment to open a franchise is $250,000 in each of these projects," explained Manrique.
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