Peru approves junk food law

0

Last Thursday Peru’s Congress approved a law that aims to curb the consumption of junk food, El Comercio reported.

According to the daily, the new law focuses on regulating adverts that promote unhealthy foods.

“The law says that the advertising, through any medium or media, should not encourage the consumption of food and beverages, that contain trans fat, are high in sugar, sodium, and saturated fat,” the daily said.

"You can not promote excessive consumption [of these types of food]" Congressman Jaime Delgado was quoted as saying.

The law also includes a provision that bans the sale of junk food at schools, across the country.

According to the daily, companies have been given one year to eliminate trans fats from their products, before the ban affects them.

"The law aims for transparent advertising that does not undermine children’s innocence, and does not take advantage of cartoon characters,” Delgado said.

“Companies put superheroes [on their products]and they make children believe that consuming certain foods or sweets will make them like that,” he added.

Last Thursday Peru’s Congress approved a law that aims to curb the consumption of junk food, El Comercio reported.

Comments

comments