Chema Tovar was born and raised in Los Teques, Venezuela. He is an anthropologist and studied creative writing. For 25 years, he has worked as a creative director and in market research.He arrived in Peru in 2017 and discovered that his life had a breaking point before and after the yellow chili pepper. He is passionate about culture and has dedicated himself to discovering how it manifests in the flavors he encounters.He loves to eat and to explore everything behind each dish. He pays special attention to specialty coffee and explores what is happening in this subculture that is gaining strength daily.He thinks that to live well, one must believe and create.