“From the different campaigns we have carried out so that chocolate is taken at any time of the year, we have managed to increase sales in months other than November and December”, said Lizbel González, marketing manager of Incasur (Sun of Cusco).
As for the most preferred brand, Sun of Cusco is people’s favorite, said Gestión.
“In the Christmas season what are sold the most are the tablets but during the course of the year instant chocolate is what families demand the most,” González informed, adding that the company she represents increased their sales this year in 25% and 30%, when it usually is 15% to 20% on Christmas season.
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