Miss Peru 2019’s contestants decided to break away from tradition and raise awareness for breast cancer during the last pageant.
“Pictures and footage from the event captured the moment that a group of women whipped off their wigs on stage to reveal bald heads in honor of those who have lost their lives to the debilitating disease”, informed Metro last Monday.
Several Miss Peru candidates dressed in gold bras and flesh-colored underwear got on stage and took off their wigs and revealed a bald look. “Rather than provide viewers with light entertainment, the models decided to shed light on a more important subject matter”, the media explained.
The contestants also gave information about this disease, saying that every day 11 women are diagnosed with breast cancer and probably four of them will die from it.
“In Peru, a woman dies from breast cancer every six hours. Go for a checkup right away”, they said, adding supportive messages to those who are battling the illness at this moment.
“Contest director Jessica Newton explained the main objective of the pageant, which crowned Anyella Grados Meza as queen, was to provide a platform that enables them to empower others”, Metro informed.