It is important to work hard to not only create consciousness about the importance of sustainability and conservation in Peru but also to do our part for the protection and wellbeing of our planet and all those who call it home.
Boasting incredible natural and cultural wealth —with 55 native communities, 12 UNESCO World Heritage Sites, and over 60 protected natural areas —Peru not only has the potential to develop numerous sustainable tourism projects but also to be a model for the rest of the world.
The potential economic relevance of Peru becoming a sustainable destination is undeniable. Although, it is also essential to highlight what this development would mean in terms of conserving the national heritage. As more people visit our country under this vision, more and more people will come to understand and embrace the importance of preservation work for both the planet and our future generations.
The same goes for host communities. Sustainable tourism is a way for these localities to reinforce their authenticity and revalue their identity, traditions, and ways of life. By participating in experiential tourism and volunteer programs, visitors not only have the chance to obtain a more solid understanding of the culture, but they also to generate additional income opportunities for the local population.
An example of tourism agency that is committing itself to sustainable tourism is Limatours, which created a foundation in order to promote sustainable tourism. This organization is in charge of fortifying and guiding their responsibility and dedication to Peru’s cultural and natural heritage, through self-sustaining social projects and encouraging cultural exchanges between foreign visitors and local community members.
In 2012, the foundation became part of the Turismo Cuida Civil Association which is integrated by some of the most important business within Peru’s tourism sector, that banded together in order to act as agents for change. Through amazing initiatives —like the ReCusco recycling campaign, or the Plan Wallata for sustainable development in the town of Ollantaytambo – Turismo Cuida works to change the face of tourism to one of positive impact in many of the places where tourism is not quite working, and where the local population has not been benefiting. There are many other organizations in Peru that are moving in the right track. The best thing that we can do is support this industry in any way we can.
Now that you're here:
We're asking you, our reader, to make a contribution in support of our digital guide in order to keep informing, updating and inspiring people to visit Peru. Why now? In our near 20-year journey as the leading English-language source on travel in Peru, we've had our fair share of ups and downs-but nothing quite like the challenges brought forth in the first quarter of 2020.
By adapting to the changing face of the tourism and travel industry (on both local and international levels), we have no doubt we will come out stronger-especially with the support of our community. Because you will travel again, and we will be ready to show you the best of Peru.
Your financial support means we can keep sharing the best of Peru through high-quality stories, videos and insights provided by our dedicated team of contributors and editors based in Peru. And of course, We are here to answer your questions and help whenever you need us.
As well, it makes possible our commitment to support local and small businesses that make your visit an unforgettable one. Your support will help the people working in these industries get back on their feet once the world allows us to make our dream of enjoying everything Peru has to offer a reality again-from its mouthwatering gastronomy, thriving Amazon and archaeological wonders such as Machu Picchu.
Together, we will find a way through this. As a member of our community, your contribution, however big or small, is valuable.